“One of the possible reasons could be the variables used. The new media technologies used in the study was from studies in the early 2000s and might be obsolete in the fast growing information age. Further studies might require a newer examination on the new media technologies among a younger and skewed sample due to their tech-savvy behavior.”

Trying to understand which variables are you referring to. (My basic statistics is elementary.)

Back to point. Perhaps you were trying to explain that all other variables were not significant compared to the “societal impact” variable, which ultimately determined whether people will be likely to adopt an animé VOD. So short to say: now that Odex is screwed, basically whatever they’re doing to entice back the fans, is also screwed.

Which means, Odex needs to close down themselves in order to shed their tyrannical image.